Canva
A free and practical tool for impactful design
Getting your key messages across effectively can be tricky — especially when you’re working with tight budgets and limited time. Whether it’s for social media, fundraising campaigns, or event posters, having eye-catching content can really help engage your community and supporters. But not every organisation can afford professional design tools or hire graphic designers.
That’s where Canva comes in. It’s an easy-to-use design tool that’s ideal for small charities and community groups. With Canva, you can create polished, professional materials without needing any previous design experience — plus, the basic version is free!
Why Canva Works for VCSE Organisations
Canva gives you access to loads of templates, photos, fonts, and design elements—making it much easier to produce good-looking materials quickly. From posters to social media graphics and reports, it’s all covered. Even if you don’t have much time (or feel like a complete beginner with design), Canva’s tools are intuitive and will have you creating something impressive in no time.
How to Use Canva for Free
1. Get Started with a Free Account
It’s simple to sign up on Canva’s website using your email, Google, or Facebook. The free version offers access to a range of templates and design tools, which should be more than enough for most everyday needs.
2. Customise Templates
There are templates for just about everything—social media posts, flyers, posters, presentations, newsletters, and more. You can easily tweak the colours, fonts, and images to reflect your organisation’s branding or suit a specific project.
3. Use Free Photos and Icons
Canva’s free library includes a huge selection of stock photos, icons, and illustrations, which can save your organisation a fair bit of money on licensed images.
4. Create Content for Social Media
Whether you’re promoting a fundraising event on Instagram or sharing a community update on Facebook, Canva makes it easy to design posts with the right dimensions for different platforms.
5. Work with Your Team
Canva allows you to collaborate with others—even on the free plan. This is helpful if your team or volunteers are spread out. You can share designs, get feedback, and work on projects together in real-time.
6. Make Presentations and Reports Look Polished
If you need to put together presentations or reports for funders or stakeholders, Canva offers templates that you can quickly adapt to fit your needs—no faff with formatting required.
7. Download or Print Your Designs
When your design is ready, you can download it as a PDF, JPG, or PNG. Canva also offers printing services, but if you’d rather support a local print shop, you can download the file and print it yourself.
Extra Features with Canva for Nonprofits
For charities and non-profits, Canva offers Canva for Nonprofits, a free upgrade with access to more templates and design options. It also allows you to export designs with transparent backgrounds and gives you unlimited folders to keep your work organised.
Save Even More with Charity Digital
If your organisation wants access to Canva’s premium features, Charity Digital offers a discount on Canva’s paid plans. It’s a great way for UK-based charities to access extra tools and resources without overstretching their budget. It’s worth checking out if you’re looking to enhance your design capabilities further.
Final Thoughts
Canva is one of those tools that can make a real difference to small charities and community groups. It removes many of the barriers to good design, allowing you to focus on what really matters—engaging your community and driving your mission forward. Whether you stick with the free version or explore the additional options through Canva for Nonprofits or Charity Digital, it’s definitely worth giving it a try.
If you’re looking for a practical, easy-to-use design tool, Canva might just be what you need. We’ve found it really useful—hopefully, you will too.